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Wednesday, 27 August 2014

Kit Harington for Jimmy Choo Autumn/Winter 2014 Campaign

Luxury footwear brand Jimmy Choo recently unveiled an exciting Autumn/Winter 2014 campaign starring British Game of Thrones actor, Kit Harington.

Immaculately photographed by Peter Lindbergh in Los Angeles, the campaign images were carefully captured at a private home designed by the late American architect, John Lautner. Known for his progressive engineering and space-age creative flair, there really couldn’t have been a more appropriate setting for Jimmy Choo’s latest luxury effort.

Now I must admit, I'm a huge fan of a celebrity fashion campaign or two, so when I heard the news that Kit Harington would be starring, naturally I was stoked. Kit, who is most famous for his role as Jon Snow in HBO’s critically acclaimed Game of Thrones series, models a series of fresh designer products, including eyewear, footwear and accessories. I love the fact that actors like to elude their talent on projects of all nature, and who better to have starring in a global campaign than a man who has it all. Kit is somebody who can act as well as look the part, both of which are certainly portrayed throughout his dramatic advertorial imagery.

This slick new campaign tells a story of the British actor and a female model in a love affair, with a modern backdrop intertwined with luxurious fashion pieces. Both the campaign video and striking images showcase the new men’s Autumn/Winter collection in an edgy light, as well as introducing Kit as the new face of Jimmy Choo’s first fragrance for men, Jimmy Choo MAN. And if that wasn’t enough to appeal to your senses, the Carrera by Jimmy Choo sunglasses capsule collection is also highlighted.

Lindbergh’s imagery captures the electric atmosphere of some intense romantic emotions, while Kit’s masculinity and sensuality seduce throughout.

Sandra Choi, Creative Director at Jimmy Choo expressed her thoughts on the outcome of her latest fashion campaign:

“Kit was the perfect choice for the campaign – he has an innate confidence and projects a playfully rebellious nature. He has an overtly masculine style that feels effortlessly cool and a great sense of humour. Beneath that intensity he is a true gentleman. Peter Lindbergh perfectly captured the spirit of the Jimmy Choo man.”

Set to appear in September issues of high fashion publications across the globe, the Autumn/Winter campaign is accompanied by an exclusive behind the scenes interview with Kit Harington himself. This can be viewed on Youtube here.

Note: All images not taken by me.

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